Together with Ariston Thermo, we launched a comfort challenge for professional photographers. Their mission was to capture the idea of comfort through their lenses and register their photo in a dedicated photo contest integrated in the ”What do Romanians think about comfort” campaign.

The gallery of over 500 photos generated by the contest, as well as the study’s results, were presented in a press conference, showing thus the Romanian Map of Comfort. Finally, the Ariston anniversary was also marked through a symbolic event dedicated to their over 200 partners. The guests were pleased with a night of fun, the party’s theme being “Innovation & Comfort”.